Learn how links and mentions build a website's authority, and how to earn them without risky shortcuts.
Search engines treat links and mentions from other websites as signals of trust. Buying links or using automated schemes can get a site penalised, so this module focuses on methods that are safe and that last: useful content, outreach, digital PR, local citations and partnerships.
Each module mixes short explanations with hands-on practice.
Learn a practical skill you can show in a portfolio and use in interviews.
Add digital skills to a marketing, sales, content or IT role.
Return to work, including after a break, with skills that suit flexible and remote roles.
Understand your own marketing well enough to do it, or to brief and check an agency.
Offer search and social services to clients with a clear, repeatable process.
Build in-house skills to find early customers without a large budget.
Tell us your background and goal. We suggest the course and level that fit.
Attend a demo session to see how the classes run before you decide.
Work through each module on real websites, accounts and tools.
Finish with project work you can show to employers or clients.
Yes. Ask for a demo through the enquiry form or by phone. It shows you how the classes run before you decide anything.
Yes. You can take a single course, such as Google Ads or On-Page SEO, or combine several into a longer programme.
A laptop with an internet connection and a Google account for the Google tools. Everything else, including free tool accounts, is set up during the classes.
We help you build a portfolio of project work, prepare for interviews and understand which roles suit your skills. We do not promise placements, and we suggest caution with any course that guarantees a job.
This depends on the course and the batch. Contact us for the current schedule and we will tell you exactly what is available.
Tell us about your website, learning goals or marketing challenge.