Topics:
- Google Business Profile and local listings
- Location and service pages
- Category and product page optimisation
- Faceted navigation and pagination
Students and graduates
Learn a practical skill you can show in a portfolio and use in interviews.
Course
Local and E-commerce SEO
Practical SEO for local businesses and online stores.
Syllabus
What you will learn in the Local and E-commerce SEO
Each module mixes short explanations with hands-on practice.
- Google Business Profile set-up and optimisation
- Local citations and consistent business details
- Reviews and how to respond to them
- Location and service area pages
- Category and product page optimisation
- Filters, faceted navigation and pagination
- Product structured data
- Marketplace and store platform basics
Who it is for
Who should join this course
Working professionals
Add digital skills to a marketing, sales, content or IT role.
Career restarters
Return to work, including after a break, with skills that suit flexible and remote roles.
Business owners
Understand your own marketing well enough to do it, or to brief and check an agency.
Freelancers
Offer search and social services to clients with a clear, repeatable process.
Startup teams
Build in-house skills to find early customers without a large budget.
How it works
From first call to finished projects
01
Talk to us
Tell us your background and goal. We suggest the course and level that fit.
02
Free demo class
Attend a demo session to see how the classes run before you decide.
03
Learn by doing
Work through each module on real websites, accounts and tools.
04
Build your portfolio
Finish with project work you can show to employers or clients.
FAQ
Questions learners ask
Do you offer a free demo class?
Yes. Ask for a demo through the enquiry form or by phone. It shows you how the classes run before you decide anything.
Can I take just one module?
Yes. You can take a single course, such as Google Ads or On-Page SEO, or combine several into a longer programme.
What do I need for the course?
A laptop with an internet connection and a Google account for the Google tools. Everything else, including free tool accounts, is set up during the classes.
Do you help with jobs?
We help you build a portfolio of project work, prepare for interviews and understand which roles suit your skills. We do not promise placements, and we suggest caution with any course that guarantees a job.
Are classes online or in a classroom?
This depends on the course and the batch. Contact us for the current schedule and we will tell you exactly what is available.
Ready to plan your next step?
Tell us about your website, learning goals or marketing challenge.